Automotive Sales & Service BDC/BDM Course – Blended Learning Program (GSBDRC-P)

Automotive Sales & Service BDC/BDM Course – Blended Learning Program (GSBDRC-P)

We have teamed up with Vocational Schools, Better Jobs Ontario, WSIB, WorkSafe BC, and WCB Alberta to help pay tuition fees.

Only available to government-sponsored students. Complete the Government-Sponsored Enrollment Form tab to apply for this course or visit Better Jobs Ontario to speak with your local agent for further guidance.

Description

Automotive Sales & Service BDC/BDM Course – Blended Learning Program

CA$1,695.00

Location: Virtual Campus

Course Intake Dates: Ongoing

Course Duration: 5 weeks

In-class Hours Per Session: 2 hours 30 minutes

Total Course Hours: Study Time 8 hours / In-class 10 hours

Classroom Attendance Times: Weekends

Classroom Video Software: Zoom

Resume & Career Placement Assistance: Yes *

Note: This course includes six synchronous online sessions with the instructors at a scheduled day and time and self-directed activities that students complete before the next in-class session while adhering to specified due dates.

*Government-sponsored students only and must be a Canadian residents.

Download the 2022 brochure

 

Course Summary

Interested in becoming an automotive BDC or BDM? The Automotive Sales & Service BDC Essentials Course explains everything you need to know to start your automotive industry career quickly. A personal road map to successfully improve your customer service soft skills and build up confidence. You’ll have a greater knowledge of core BDC and BDM sales techniques.

The automotive BDC – BDM program teaches you how to maintain an automotive business development center from the ground up. Early on, you will gain in-depth knowledge, from responding to leads, greeting customers the right way, maintaining a high level of service, and following up with vehicle purchases or repairs. Each lesson is loaded with word tracks BDC representatives use every day to make you sound like a customer service superhero and schedule more appointments in the automotive industry.

The step-by-step workflow cheat sheet contains everything a BDC and BDM needs to know what tasks need to be completed each day, what metrics to follow, and how to forecast vehicle sales or service calls. Find out how to grow your product knowledge quickly, see how to cross-sell services, and sell more repairs per appointment.

Master techniques used by successful automotive BDC or BDM and accelerate your career in the automotive industry today!

Included in the course are the following downloadable resources:

  • Easy to follow automotive sales and service BDC/BDM daily workflow guide
  • Over 30+ automotive BDC call scripts for automotive customers
  • 12+ downloadable resources including new car and service department forecasting

 

What Will I Learn?

  • Step-by-step inbound phone & internet lead nurturing
  • Outbound sold, lease, & service customer contact workflow
  • Routine sale & service BDC/BDM tasks, contact frequency & metrics
  • CRM maintenance & troubleshooting
  • Understand how to become an active listener & ask open-ended questions
  • Easy to follow automotive BDC & BDM daily workflow cheat sheets
  • Annual BDC forecasting for sales and service departments
  • Measure monthly BDC call & sales performance rates
  • Over 30+ automotive BDC scripts for sales & service
  • Downloadable KPI & forecasting spreadsheets
  • Earn a BDC certificate of achievement

 

Who Should Take This Course?

  • Inexperienced Individuals
  • Existing BDC & BDM Staff
  • Existing Dealership Employees
  • Anyone Who Loves Cars
  • Enjoys Talking To People
  • Wants To Work In Sales

 

REQUIREMENTS

  • This course is for anyone looking for a career in the automotive industry but is unsure where to start.
  • No previous BDC experience or automotive knowledge is required.
  • Everything in this course is made as simple as possible and is for anyone with limited or no prior knowledge of the automotive industry.

 

Curriculum

Course Content

Expand All

LESSON 1: AUTOMOTIVE SALES & SERVICE BDC - BDM COURSE INTRODUCTION

LESSON 2: ESSENTIAL BDC AND BDM STEPS TO TAKE PROPER CARE OF AUTOMOTIVE SALES LEADS
LESSON 3 BDC: EVERYTHING A BDC REPRESENTATIVE NEEDS TO KNOW ABOUT AUTOMOTIVE SERVICE REPAIR ORDERS
LESSON 4: FEATURES, BENEFITS, AND SELLING POINTS OF EACH SERVICE MAINTENANCE ITEM FOR BDC REPRESENTATIVES
LESSON 5: BREAKDING DOWN THE NEW CAR FACTORY WARRANTY FOR BDC REPRESENTATIVES
LESSON 6: UNDERSTANDING AUTOMOTIVE SERVICE CUSTOMER AND PERSONALIZING THE SALES EXPERIENCE BDC REPRESENTATIVES
LESSON 7: GROWING A BDC REPRESENTATIVES SOFT SKILLS AND SCHEDULING APPOINTMENTS
LESSON 8: HOW TO TACKLE CHALLENGES IN THE AUTOMOTIVE INDUSTRY AS AN AUTOMOTIVE BDC OR BDM
LESSON 9: MEASURING BUSINESS DEVELOPMENT KPI'S & FORECASTING AS AN AUTOMOTIVE BDM
LESSON 10: BUSINESS DEVELOPMENT SCRIPTS & TEMPLATES FOR AUTOMOTIVE BDC REPRESENTATIVES

Government-Sponsored Enrollment Form

Attention Government-Sponsored Students

Government-sponsored students must complete the enrollment form. It can take up to ten business days to process your request. Once approved, you will receive an email confirmation and course registration instructions.

Government-Sponsored Student Request - Private Lessons

Better Jobs Ontario Automotive BDC & BDM Training Enrollment

Better Jobs Ontario Program

Ontario’s new Better Jobs Ontario program may help you retrain for a new in-demand career.

How does it work?

Better Jobs Ontario provides eligible applicants with skills training for in-demand jobs and financial support. You can apply for up to $28,000 for costs, including:

  • Tuition
  • Books
  • Institutional costs
  • Transportation
  • Basic living allowance

The amount of support you receive is based on individual needs and available funding.

Want to apply to the Automotive Sales & Service BDC/BDM Course – Blended Learning Program (GSBDRC-P) with Better Jobs Ontario?

You’ll work with an Employment Ontario agency that will help determine if this is the right program for you. Employment Ontario staff can also help you with the following:

  • Answer any questions you may have about Better Jobs Ontario
  • Help you complete your funding application

Better Jobs Ontario Eligibility

You qualify for Better Jobs Ontario if you either:

  • Have been laid-off and have not been working or are working a temporary job just to cover costs
  • Have not been laid-off but have been unemployed for six months or longer and are part of a low-income household

You can still apply if you receive either:

  • Employment Insurance (EI)
  • Ontario Works (OW)
  • Ontario Disability Support Program (ODSP)

Find An Employment Ontario Agency Near You