Automotive Sales & Service BDC Essentials Course​​ – Corporate Virtual Classes (DBDRC22)

CA$599.95

Group savings apply to automotive stores, dealerships, private organizations, government & public services.

Mix and match Corporate Courses to earn more discounts.

Scroll down to see the course schedules.

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9 + 40% CA$359.97

Group savings apply to automotive stores, dealerships, private organizations, government & public services. Mix and match Corporate Courses to earn more discounts.

Description

Automotive Sales & Service BDC Essentials Course​​ – Corporate Virtual Classes

Location: Virtual Classroom

Course Start Dates:

  • Spring 2022 Sold Out
  • Summer July 8, 2022
  • Fall September 9, 2022
  • Winter January 30, 2023

Course Duration: 3 weeks

Total Course Hours: Study Time 8 hrs / In-class 8 hrs

Classroom Attendance Time: 11:00 a.m. – 12:30 p.m. EST (twice weekly, see schedule for more details)

Classroom Video Software: Zoom

Max. Students Per Classroom: 12

Instructors Per Class: 2

Note: This course includes six synchronous online sessions with the instructors at a scheduled day and time and self-directed activities that students complete before the next in-class session while adhering to specified due dates.

 

Course Summary

The automotive BDC – BDM course teaches your employees how to maintain an automotive business development center from the ground up. Early on, they will gain in-depth knowledge, from responding to leads, greeting customers the right way, maintaining a high level of service, and following up with vehicle purchases or repairs. Each lesson is loaded with word tracks BDC representatives use every day to make them sound like customer service superheroes and schedule more appointments in the automotive industry.

The step-by-step workflow cheat sheet contains everything a BDC representative or manager needs to know what tasks must be completed each day, which metrics to follow, and how to forecast vehicle sales or service calls. Students will grow their product knowledge quickly, discover how to cross-sell additional services, and sell more repairs per appointment.

Downloadable Resources:

  • Easy to follow automotive BDC representative workflow guide
  • 1 Lease customer spreadsheet template
  • 2 Annual BDC service & sales forecasting spreadsheet
  • 8 BDC representative knowledge cross-selling guides
  • 2 KPI calculation guides
  • Over 30+ automotive BDC scripts for sales & service department

 

What Will Employees Learn?

Lessons contain the same topics as the Automotive Sales & Service BDC Essentials Course designed to fast-track dealership employees with remote classroom lessons.

  • Step-by-step inbound phone & internet lead nurturing
  • Outbound sold, lease, & service customer contact workflow
  • Routine sale & service BDC/BDM tasks, contact frequency & metrics
  • CRM maintenance & troubleshooting
  • Understand how to become an active listener & ask open-ended questions
  • Easy to follow automotive BDC & BDM daily workflow cheat sheets
  • Annual BDC forecasting for sales and service departments
  • Measure monthly BDC calls & sales performance rates

Instructors meet with students in virtual group classroom sessions twice a week to ensure your employees gain an accurate and deep understanding of the course and test their knowledge.

The Automotive Sales & Service BDC Essentials​ course is ideal for anyone with limited or no prior knowledge of the automotive industry.

 

Curriculum

Course Content

Expand All
LESSON 1: AUTOMOTIVE SALES & SERVICE BDC - BDM COURSE INTRODUCTION
LESSON 2: ESSENTIAL BDC AND BDM STEPS TO TAKE PROPER CARE OF AUTOMOTIVE SALES LEADS
LESSON 3 BDC: EVERYTHING A BDC REPRESENTATIVE NEEDS TO KNOW ABOUT AUTOMOTIVE SERVICE REPAIR ORDERS
LESSON 4: FEATURES, BENEFITS, AND SELLING POINTS OF EACH SERVICE MAINTENANCE ITEM FOR BDC REPRESENTATIVES
LESSON 5: BREAKDING DOWN THE NEW CAR FACTORY WARRANTY FOR BDC REPRESENTATIVES
LESSON 6: UNDERSTANDING AUTOMOTIVE SERVICE CUSTOMER AND PERSONALIZING THE SALES EXPERIENCE BDC REPRESENTATIVES
LESSON 7: GROWING A BDC REPRESENTATIVES SOFT SKILLS AND SCHEDULING APPOINTMENTS
LESSON 8: HOW TO TACKLE CHALLENGES IN THE AUTOMOTIVE INDUSTRY AS AN AUTOMOTIVE BDC OR BDM
LESSON 9: MEASURING BUSINESS DEVELOPMENT KPI'S & FORECASTING AS AN AUTOMOTIVE BDM
LESSON 10: BUSINESS DEVELOPMENT SCRIPTS & TEMPLATES FOR AUTOMOTIVE BDC REPRESENTATIVES

Spring 2022 Schedule

Sold Out

Summer 2022 Schedule

Course Opens July 8, 2022 Automotive Sales Service BDC Essential Course Time Required
Lesson 1 Automotive Sales & Service BDC Introduction 10 min
Lesson 2 How To Take Care Of Sales Leads 1 hr 10 min
July 11, 2022 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 3 Everything You Need To Know About Repair Orders 1 hr
Lesson 4 Cross-Selling Service Maintenance Items 1 hr 25 min
July 14, 2022 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 5 Introduction To Factory Warranty Policy & Procedures 1 hr
Lesson 6 Customer Service Essentials For BDC Representatives 30 min
July 18, 2022 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 7 Appointment Essentials For BDC Representatives 1 hr 10 min
Lesson 8 How To Tackle Challenges In The Automotive Industry 1 hr
July 21, 2022 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 9 Business Development KPI & Forecasting Metrics 30 min
Lesson 10 Business Development Scripts & Templates 30 min
July 25, 2022 11:00 am EST Zoom Classroom – Lesson Recap 2 hr
Total Course Completion Time: 16 hours

Fall 2022 Schedule

Course Opens September 9, 2022 Automotive Sales Service BDC Essential Course Time Required
Lesson 1 Automotive Sales & Service BDC Introduction 10 min
Lesson 2 How To Take Care Of Sales Leads 1 hr 10 min
September 12, 2022 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 3 Everything You Need To Know About Repair Orders 1 hr
Lesson 4 Cross-Selling Service Maintenance Items 1 hr 25 min
September 15, 2022 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 5 Introduction To Factory Warranty Policy & Procedures 1 hr
Lesson 6 Customer Service Essentials For BDC Representatives 30 min
September 19, 2022 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 7 Appointment Essentials For BDC Representatives 1 hr 10 min
Lesson 8 How To Tackle Challenges In The Automotive Industry 1 hr
September 22, 2022 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 9 Business Development KPI & Forecasting Metrics 30 min
Lesson 10 Business Development Scripts & Templates 30 min
September 26, 2022 11:00 am EST Zoom Classroom – Lesson Recap 2 hr
Total Course Completion Time: 16 hours

Winter 2022 Schedule

Course Opens January 30, 2023 Automotive Sales Service BDC Essential Course Time Required
Lesson 1 Automotive Sales & Service BDC Introduction 10 min
Lesson 2 How To Take Care Of Sales Leads 1 hr 10 min
February 2, 2023 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 3 Everything You Need To Know About Repair Orders 1 hr
Lesson 4 Cross-Selling Service Maintenance Items 1 hr 25 min
February 6, 2023 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 5 Introduction To Factory Warranty Policy & Procedures 1 hr
Lesson 6 Customer Service Essentials For BDC Representatives 30 min
February 9, 2023 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 7 Appointment Essentials For BDC Representatives 1 hr 10 min
Lesson 8 How To Tackle Challenges In The Automotive Industry 1 hr
February 13, 2023 11:00 am EST Zoom Classroom – Lesson Recap 1 hr 30 min
Lesson 9 Business Development KPI & Forecasting Metrics 30 min
Lesson 10 Business Development Scripts & Templates 30 min
February 16, 2023 11:00 am EST Zoom Classroom – Lesson Recap 2 hr
Total Course Completion Time: 16 hours

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